Harnessing the power of listening for social change in a disrupted media ecology
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Institute of Network Cultures, Amsterdam University of Applied Sciences (HvA)
Abstract
Motivated by the fact that voice has been seemingly projected above listening
when it comes to democratic participation, the chapter maps the literature on the
listening theory to establish how the concept of listening can facilitate discourses in three
contexts – public discourse, journalism, and social media. They argue that public discourses
that take listening into account could yield better results if all parties are ready to listen to
the different perspectives of an issue and find common ground. The two kinds of listening
related to journalism - receptivity and recognition - were found to ensure that media content,
editorial, and production processes are power-sensitive and responsive to the inequalities and
conflicts that shape speaking and listening relationships. Theodora and Anthea also attempt
to examine other dynamics of listening among individuals and corporations in the digitized
participatory media sphere in light of the listening theory. Consequently, they propose another
mode of online media listening – interface listening.
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Citation
Adjin-Tettey, T. D. and Garman, A. 2025. Harnessing the power of listening for social change in a disrupted media ecology. In: Asuman, Manfred A. K. et al. eds. Communication and social change in Africa selected case Studies. Amsterdam: Institute of Network Cultures, 112-125.
